For boutiques
Virtual try-on for bridal boutiques
BrideTry adds virtual try-on and booking to your boutique’s own website, in your own branding. A bride sees herself in your gown, then books her appointment while she’s still in love with the dress. You see every appointment it creates, counted on your own dashboard. Everything stays yours. We’re the layer underneath.
Brides fall in love online, long before they call
Most brides browse dozens of boutiques before they ever pick up the phone. A gallery of gowns gives them nothing to do but scroll. A try-on gives them a reason to come in: once a bride can picture herself in the dress, the appointment books itself. You can put your own numbers into the ROI calculator and see what that’s worth to your boutique.
And nothing about it replaces the moment she steps out of the fitting room in front of the people she loves. That moment is your product. BrideTry exists to get her there.
Built to fit how you already work
You won't touch a line of code
BrideTry works on any website from a single line of code, with ready-made presets for Shopify, WooCommerce, Squarespace and Wix. We set it up from your own gowns and it’s live in a day or two, not a six-month project.
It looks like you, not us
Fully white-label: your logo, your fonts, your colours, embedded on your own site. Brides never leave your world and never see ours.
The gowns stay true
Tuned for bridal, so lace, beading, trains and silhouette hold, and it never slims or reshapes the bride. It’s a way to imagine the dress, not a fitting or an exact likeness, and we say so clearly to every bride.
It feeds your booking, not replaces it
Every excited bride is handed straight into your existing appointment or enquiry flow. There’s no new system to learn and nothing to migrate.
Your brides' photos are protected
A bride’s photo is not kept on our servers, consent is built in, and the whole flow is built to UK GDPR. It’s all set out in our privacy notice.
Your designer agreements, respected
Your gown imagery stays on your own website, under your own branding. It is never pooled, resold or used to promote anyone else, and before launch we go through your stockist terms with you, so only gowns you’re comfortable showing are included.
You see every booking it creates
Your dashboard counts the appointments BrideTry books, not impressions or clicks, so you can judge it on the only number that matters and cancel if it isn’t earning its keep.
No lock-in
Pay monthly and cancel any time. An annual option is there if you prefer it, and founding partners keep their rate for life.
What you get
Every plan gives brides a branded try-on embedded on your site, unlimited try-ons, and a straight path to your booking page. Higher tiers add a dashboard that puts booked appointments first, alongside the gowns brides try on most; an invite-her-back feed of brides who tried on but haven’t booked yet, so you can offer them the real thing in store; short try-on video clips; a “see it in a setting” wedding-scene preview; and shares and downloads branded as you. See the full breakdown on the pricing page.
Founding partners
Be one of our first boutiques
We’re signing a small group of founding-partner boutiques, and every partnership starts the same way: your first 30 days on us, on your own website with your own gowns, while we count every appointment it books for you. If the numbers convince you, you keep founding-partner pricing locked for life with setup waived. If they don’t, it comes off your site and you owe nothing.
Become a founding partnerSee it on your own gowns
Tell us a little about your boutique and we’ll set up a free branded try-on from your own dresses, then walk you through it. No obligation, no code, no big project.