For boutiques
Virtual try-on for bridal boutiques
BrideTry adds virtual try-on and booking to your boutique’s own website, in your own branding. A bride sees herself in your gown, then books her appointment while she’s still in love with the dress. You see every appointment it creates, counted on your own dashboard. Everything stays yours. We’re the layer underneath.

Brides fall in love online, long before they call
Most brides browse dozens of boutiques before they ever pick up the phone. A gallery of gowns gives them nothing to do but scroll. A try-on gives them a reason to come in: once a bride can picture herself in the dress, the appointment books itself. You can put your own numbers into the ROI calculator and see what that’s worth to your boutique.
And nothing about it replaces the moment she steps out of the fitting room in front of the people she loves. That moment is your product. BrideTry exists to get her there.
Built to fit how you already work
You won't touch a line of code
BrideTry works on any website from a single line of code, with ready-made presets for Shopify, WooCommerce, Squarespace and Wix. We set it up from your own gowns and it’s live in a day or two, not a six-month project.
It looks like you, not us
Fully white-label: your logo, your fonts, your colours, embedded on your own site. Brides never leave your world and never see ours.
The gowns stay true
Tuned for bridal, so lace, beading, trains and silhouette hold, and it never slims or reshapes the bride. It’s a way to imagine the dress, not a fitting or an exact likeness, and we say so clearly to every bride.
It feeds your booking, not replaces it
Every excited bride is handed straight into your existing appointment or enquiry flow. There’s no new system to learn and nothing to migrate.
Your brides' photos are protected
A bride’s photo is not kept on our servers, consent is built in, and the whole flow is built to UK GDPR. It’s all set out in our privacy notice.
Your designer agreements, respected
Your gown imagery stays on your own website, under your own branding. It is never pooled, resold or used to promote anyone else, and before launch we go through your stockist terms with you, so only gowns you’re comfortable showing are included.
You see what it brings you
Your dashboard shows how many brides it sends to book, and the appointments you confirm from them, not vanity numbers like impressions, so you can judge it on results and cancel if it isn’t earning its keep.*
No lock-in
Pay monthly and cancel any time. An annual option is there if you prefer it.
* The dashboard is included on Signature and Atelier, and during your free first 30 days.
What you get
Every plan gives brides a branded try-on embedded on your site, sized to your website’s traffic (how usage works), looks she can save and share in your branding, putting your boutique in front of her friends and family, and a straight path to your booking page. Signature adds try-on videos, so she sees herself move in the gown; her favourite looks emailed to her; “see it in a setting”, her look at a beach, a cathedral or a garden; how many brides it sends to book, and your most-tried gowns; and a way for brides who aren’t ready to book to leave their details, so you can invite them in. See the full breakdown on the pricing page.
Seasonal offer
Start with 30 days on us
Every partnership starts the same way: your first 30 days on us, on your own website with your own gowns and your own branding. If you like what you see, you carry on with the plan that suits you, with setup waived under our seasonal offer. If not, it comes off your site and you owe nothing.
Start your first 30 daysSee it on your own gowns
Tell us a little about your boutique and we’ll set up a free branded try-on from your own dresses, then walk you through it. No obligation, no code, no big project.
